Advanced Database Marketing
Welcome to Advanced Database Marketing!
Our mission is to consistently be the best provider of direct response services worldwide. With the personal commitment of our people, we will continually improve our products and services through teamwork, innovation and leadership to ensure the success of our clients.
- an order (direct order)
- an inquiry (lead generation)
- a visit to a store or other place of business for purchase of a specific product (s) or service(s) traffic generation)
- Most important, it usually results in the creation of a DATABASE of respondents.
Direct order includes all direct response advertising communications — through any medium (mail, print, TV, radio, electronic media (such as the Internet) --that are specifically designed to solicit and close a sale. All of the information necessary for the prospective buyer to make a decision to purchase and complete the transaction (product description, price, a response mechanism (phone number, 800 number, or order form) is provided in the advertisement.
Lead Generation includes all direct response advertising communications (through any medium) that are designed to generate interest in product or a service and provide the prospective buyer with a means to request and receive additional information about the product or service. The advertising message prompts the customer to follow-up to get further information (from a phone number or address information) or qualify as a lead.
Traffic Generation includes all direct response advertising communications conducted (through any medium) that are designed to motivate the prospective buyer to visit a store, or other business establishment to buy an advertised product or service. The advertising message includes pricing and product information, information about a particular sale, local store location, hours of operation, sometimes a telephone number or coupon, but usually not an order form.
List and Data Services |
Whether obtaining consumer or business, mail or e-mail prospect lists, enhancing your current customer files, or improving your name/address acquisition processes, we help you find the best possible audience for your message.
Our services include:
Contact us today!
800-637-7531
Find, Keep and Grow Profitable Customers
At Advanced Database Marketing we understand that renting lists and mailing to consumers is not your goal.
Direct Marketing Association: Marketing News
Connecting with promising prospects and cementing relationships with profitable customers are your real objectives.
Our data service helps you accomplish all of these goals.
We access original source compiler data and, for more than 30 years, our partners have been collecting data from hundreds of primary sources to build the consumer marketing database.
Whether you use it for list selection, data append or as a email marketing blast, this data helps you find new customers and keep your current customers active and loyal.
